The Advantage of Auctions
• Timely – established date to sell – date to close
• Cost Effective
• Exposes your personal property and/or real estate to the entire world by use of the most advanced methods of auction marketing and technology
• Instrumental in reducing expensive holding costs
• Excellent for merchandising premier properties – the very best often sell through the auction process
• Effective in utilizing psychology to the benefit of the buyer and seller. Auctions create a sense of urgency, excitement and competition.
• Establish the sale price, eliminating the dangers of setting too high or too low an asking price, thus keeping all interested parties in the buying and selling process.
A successful auction brings together the diverse talents and business acumen of many people and it is preplanned in detail to insure success.
It is a business venture with a targeted audience and a precise marketing technique.